Friday, July 13, 2012

The One Toyota Ad You Have to See

There have certainly been some interesting videos from Toyota this year. From the "how did they think of that?" department comes the series of ads featuring the Prius c and a spoof of the game of Life. They also made an original song to promote their 100 Cars for Good initiative. As a social media guy, one of the spots I really like is the Venza ad where the girl talks about setting up Facebook profiles for her parents and how they've already got 19 friends. Have you seen it? Or would you prefer an endorsement from your favorite childhood celebrity? Fear not, they recruited both BILL NYE and WINNIE COOPER from The Wonder Years to educate you on the Prius.

However, my favorite from Toyota's repertoire of Youtube content this year is the futuristic video they created below. Ever seen the movie Idiocracy? If you haven't, the gist of the film is that a man is sent to the future, where he finds that despite advances in technology, people have actually become less intelligent over time (a brilliant concept, if you ask me. Mike Judge is a genius).
The same principle applies to this alternate reality where a couple set off to work in the morning. I won't spoil any details, but the story behind it all is "a world without hybrids".

What is your favorite video from Toyota? Leave us a comment or tweet it to @LouFuszToyota with your thoughts! 

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