Last year,
Toyota donated 100 cars to 100 different charities and deserving
non-profits, who shared stories of how a Toyota vehicle could benefit
the work they do for their respective communities. Because the program
was wildly popular and a huge success, Toyota has decided to bring the
program back again this year!
In 2011, one of the selected charities was
Mission: St. Louis,
who are only 8 miles down the road from us. Josh Wilson, the executive
director, ultimately decided on a Tundra truck for his
organization, and chose Lou Fusz Toyota as the dealership he wanted to
receive the vehicle from. When we learned that Mission: St. Louis was
also gearing up for their Affordable Christmas program at the time, we
decided to have a toy drive on their behalf. In the end, they were able
to leave with a new Tundra AND a truck bed full of toys!
Now,
we're hoping to be able to have another great non-profit drive a Toyota
off of the Lou Fusz Toyota lot. If you know a deserving organization, have them apply
to be part of the program! The initiative is going on around the country
too, so wherever you are located, you can ask a non-profit to tell
Toyota how a new vehicle could benefit their efforts. Mission: St. Louis
made this great video when they were trying to win last Spring:
Entries for the program are accepted starting March 12 via the
100 Cars for Good Facebook
page, and will continue to do so for two weeks, until 5,000
applications have been received. Then, 500 finalists will be chosen, and
winners will be determined based on votes. For official rules and
details, see the
Toyota press release.
What non-profits do you support in your neighborhood? How would you want them to utilize a new Toyota vehicle?
